Research what Alt Tags and Title Tags in HTML, and discuss how they improve SEO for your E-commerce website

Alt Tags and Title Tags in HTML, The Way they Improve SEO for Your E-commerce website

Alt tags :

Alt tags serve the purpose of describing the content depicted in an image. Their significance stems from two main reasons. Alt tags aid search engines in comprehending the subject matter conveyed through images. Since search engines are unable to visually perceive images, they rely on alt tags to grasp their context. Alt tags provide a textual alternative for individuals with visual impairments. By incorporating screen readers, visually impaired individuals can access alt tag descriptions and gain an understanding of what the images portray Thakur (2011)

Title tags :

Title tags serve the purpose of describing the content found on a webpage. They hold significance for two main reasons: Firstly, they assist search engines in comprehending the relevance of your web pages to user queries by utilizing title tags. Secondly, these tags are visible in both the title bar of a web browser and on search engine results pages (SERPs). As a result, a skillfully crafted title tag has the potential to draw visitors to your website.

Ways to Improve SEO for Your E-commerce website

Alt tags improve image visibility in search results by analyzing relevant keywords and increasing the likelihood of higher ranking in search results.

Effective title tags improve web page ranking by determining relevance to user queries and incorporating relevant keywords for higher search results.

Improved CTR, accessibility, and well-crafted title tags attract visitors to explore websites.

Alt and title tags enhance accessibility for visually impaired individuals using screen readers for effective website navigation.

Effective alt and title tagging strategies improve image visibility, page rankings, click-through rates, and promote inclusivity, making websites accessible for all users.

Reference

Thakur, A., Sangal, A.L. and Bindra, H., (2011) Quantitative measurement and comparison of effects of various search engine optimization parameters on Alexa Traffic Rank. International Journal of Computer Applications, 26(5), pp.15-23.